Meet your new unfair advantage.
Hello, I'm Dr. Chris.
In the high-stakes sales and marketing arena, do you really want to take advice from some schmuck who skimmed a couple of psychology books and fancies themself a behavioral science "expert"? Good luck with that.
I’m an experienced clinical psychologist turned marketer, speaker, trainer, and consultant. For three decades, I’ve been a pioneering expert in consumer psychology and buying behavior.
Throughout my journey, I have empowered organizations and motivated audiences worldwide to apply real-world psychology to influence consumer behavior without feeling gross. My work with some of the world’s most admired brands has amplified their ability to attract more customers, motivate them to buy, and keep them coming back for more.
The deeper your grasp of customer psychology, the more powerfully you can connect and sell.
That's just a fact.
Whether you're a retailer, brand, product, or service, I will help you design psychology-driven, customer-focused sales and marketing strategies to unleash your business's true potential.
Reach out to discover game-changing solutions tailored for you or your team.
A Unique And Powerful Perspective
Imagine a sales approach that doesn't just meet quotas but transforms customer relationships. That's the power of thinking like your consumer – a skill I began developing at a very early age.
I literally grew up in retail.
My journey began in the trenches, where I learned every aspect of the business in my family’s small-town furniture store. My hard-working parents were the first to teach me the art of trust-based selling and the core business principles of customer empathy and adaptability.
Then, I took an unconventional path. I achieved a doctorate in psychology and worked in the mental health field before pursuing my passion by applying behavioral science insights to sales and marketing. This is how I developed a unique and powerful blend of academic rigor and real-world practicality.
The Result? A Game-Changing Approach to Sales
Over three decades, I've helped Fortune 500 companies unlock unprecedented growth by:
- Decoding consumer behavior through psychological insights
- Crafting strategies that resonate on a deeper level
- Turning complex theories into actionable, results-driven tactics
Your Competitive Edge Awaits
Imagine having a secret weapon that allows you to:
- Predict customer needs before they arise
- Create marketing messages that truly connect
- Build a sales team that thinks three steps ahead
Let's explore how the psychology of your consumers can become your most powerful sales tool. Together, we'll turn insights into income and theories into thriving bottom lines.
Book a consultation today and start seeing your customers – and your sales – in a whole new light.
True innovation is always a gamble. The better you understand the mind of your consumer, the greater your chances of winning big.
— Dr. Chris Gray, The Buycologist
Ready To Claim Your Unfair Advantage?
Then, stop messing around and join The Buycologist Brain Trust! Each month, our newsletter delivers no-BS consumer insights and strategies that will elevate your skills, impress your colleagues, and set you apart in the marketplace.
You can take that to the bank.