I literally grew up in retail.
I first learned the ropes in my family’s small-town furniture store, where I helped with sales, marketing, merchandising, deliveries, cleaning bathrooms, and just about every other job there is. My hard-working parents were the first to teach me the importance of trust, empathy, and adapting to customers' needs as the basis for successful retail.
After completing my doctorate in psychology and working in the mental health field, I finally decided to pursue my passion for retail. I took all I had learned and began charting my own unique path, applying my expertise to real-world sales and marketing. As a result, I know the importance of insights, strategies, and skills that are not just smart, but also useful and actionable.
Through training, coaching, workshops, and consulting, I have helped many of the world's most admired companies grow by thinking like their customers to engage more effectively and sell with integrity.